Why you should avoid most guaranteed SEO services

(at least we are honest…)

Although there is at least one legitimate option for guaranteed SEO services (that we share below), you really should avoid most like the plague. Here are four reasons why.

1. Rankings cannot be guaranteed, under any circumstances

If this article had a catchphrase it would be “what cannot be controlled, cannot be guaranteed.”

With paid ads, you can spend more to bump your ad to the top of search results instantly. But, SEO rankings are earned, usually over a long period of time.

They are 100% at the discretion of the search engine and no SEO provider can predictably manipulate these. The results can also change overnight if the algorithms change. You can’t throw more money at the problem. SEO simply doesn’t work this way. 

Google warns business owners about this:

Google's advice to business owners confirming SEO rankings cannot be guaranteed.

Anyone who guarantees rankings is, at best, over-confident in their ability or, at worst, straight-up lying to you.

February 7, 2024
Comments

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